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Quick Guide: How To Create Your Digital Marketing Plan

In this article, you will learn what a digital marketing plan is and how it can help your business? Also, how to make sure your website is helping your digital marketing.

Imagine ShimmerXYZ Studio is a salon known for chic haircuts and colorings. They know everything about hair, but feel lost when it comes to digital marketing. They have a website, but haven’t updated it in ages. They pay to run search ads, but don’t monitor them. They have social media, but only sign in occasionally. It’s no surprise that these tools haven’t been helping their business much.

Quick Tip: Setting goals, making a schedule, and assigning responsibilities are aspects of a digital marketing plan, which is like a roadmap to more effective marketing.

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Common Causes of Startup Failure and How To Prevent Them

Hearing a success story about a startup might motivate you to build one — after all, if they can do it, why can’t you? But the cold reality is that 50% of small businesses fail in the first four years following their conception. CB Insights analyzed 101 post-mortem essays of startup founders and came up with 20 reasons why their startups failed, with “no market need” leading the results at 42%.

So here are some of the main reasons that start-ups fail.

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7 Signs You Should Outsource Your Blog Content Writing

Killer content is more than just writing. You need to know your audience, its fear, desires, intentions, and you need to find proper words to reach out to your readers. It’s almost impossible to do from scratch if you have no experience in writing blog posts.

Besides, creating a great post takes too much time, and if you are responsible for all other processes of your blog, like marketing, for instance, you will have no time to do everything perfectly.

At some point you will notice that the more assignments you try to deal with simultaneously, the slower you work and the worse the results are. Of course, this is not what you expect. So you need to find some strategy that will help to generate perfect content but keep working on marketing. Why don’t you try outsourcing blog content?

Outsource means that you hire a person to perform a certain task. If you are satisfied with the result, you pay for the job done. You can keep working with this person or find someone else – everything depends on your preferences. The main idea is that you do not hire a full-time employee, but work with a freelancer or outsource writing.

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