Entrepreneurship Tips Archives ⋆ Egg Marketing

What 15 Years of Being an Entrepreneur Has Taught Me

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Egg Marketing’s 15th birthday slipped right past me in June. Today is my son’s 17th birthday, which reminded me. I look back on that year in awe: I had two babies, one in diapers and one online. It was a…

How to Take a Vacation From Your Business Without Worry

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This was originally published on AllBusiness. If I had a quarter for every time I’ve heard a small business owner say, “I’d love to take a vacation, but I just can’t leave the business,” I’d be able to fully fund…

How to Professionally and Mindfully Fire a Problem Client

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This was originally published on AllBusiness. When you’re a micropreneur like I am, you have no buffer between you and the client. If you have a client who is … let’s say, challenging, you can’t pawn them off on a junior staffer.…

5 Great Tools to Improve Your Business Knowledge

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This was originally published on AllBusiness. Knowledge is power, as we all well know. And yet, for many entrepreneurs, once we initially figure out how to run our businesses, we don’t reinvest time and energy into knowledge to keep moving forward.…

Small Business Burnout? Use This Time to Rest, Rejuvenate, and Reframe Your Business Strategy

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This was originally published on AllBusiness. It’s been a hell of a year, hasn’t it? Between the pandemic and politics—not to mention the day-to-day stressors the average small business has—it’s been challenging to keep our heads above water, let alone…

I’m Done with Business Resolutions. Thanks, Corona.

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I’ve been writing business resolutions for my company since 2008. That’s 12 years. A long damn time. And when I started thinking about what I wanted to resolve in 2021… …I came up blank. Not because I don’t want things…

Type A Entrepreneurs: Here’s Why You Should Never Outsource Any Job

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This was originally written for AllBusiness. I’m going to go out on a limb and guess that more than half of the people reading this article are Type A entrepreneurs. Don’t look behind you. I’m probably talking to you. Do…

Life After Coronavirus: Why We Should Never Go Back to Business as Usual

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This was originally published on AllBusiness. You keep hearing people talk, during these strange COVID-19 times, about the “new normal” or wanting to get back to “business as usual.” I get that we crave any semblance of normalcy and that…

Fellow Female Entrepreneurs: It’s Partly Our Own Fault That Male Entrepreneurs Earn More

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This was originally written for AllBusiness. We hear a lot in the media about the wage gap female employees experience in the workplace, but something that didn’t occur to me was that there is a similar divide for female entrepreneurs. If…

‘What the Coronavirus Crisis Has Taught Me About My Business’: 4 Entrepreneurs Weigh In

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Originally published on AllBusiness. In the stages of grief we are experiencing from the coronavirus crisis, we’ve moved past denial. We’re now keenly aware of how real this pandemic is, and that it will continue to impact every one of…

5 Lessons Small Business Owners Should Learn From the Pandemic

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This was originally published on AllBusiness. If you’re like me, you’re a bit stupefied at how the world has completely changed in a few short weeks. And you dread what it’s going to look like once the threat of the…

Will Your Small Business Be Ready If a Recession Hits? 5 Ways to Prepare Now

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This was originally written and published for AllBusiness. Headlines are bleak right now. The spread of the coronavirus has people in panic mode, and that is impacting small businesses. It seems entirely possible that we will soon be in the…