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Evergreen Marketing Strategy: 5 Practical Tips

The concept of evergreen marketing is becoming increasingly popular in the business world of today. At its core, labeling something as evergreen is a way of saying that a product or concept will have a continuous marketability. If your business is implementing an evergreen marketing strategy, here are some practical tips to keep in mind.

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10 Ecommerce Trends to Consider In 2017 [Infographic]

Well, the year 2017 has kicked in and you need to gear yourself for a new battle in this competitive era. You need to know that the eCommerce industry is shaping up very well and this change is gaining momentum with each passing year.

The companies are looking for the new ways and techniques to showcase their solutions in a better way than their competitors. The need of today is to implement the best trends and tips, which allures the consumers in a better way.

Linda Bustos, Co-founder of Edgacent said, “eCommerce leaders will have to keep up with these changes (and others) to survive and stay ahead.”

The SSL2BUY has made efforts for those entrepreneurs who are in search of top 10 trends to consider in 2017, which can skyrocket their eCommerce website to the pinnacle of success. Go through those ecommerce trends in the infographic below and achieve success in 2017. Read more

How to Create a Culture That Will Allow Digital Marketing to Flourish

Almost every business concern wants to join the digital marketing bandwagon. It’s an investment that brings quick, measurable results so it’s not something that’s a passing fancy. With its special features, it is faster to get feedback on consumer behaviors and preferences. It can provide consumer metrics such as statistics on sales conversions, type of content that works or doesn’t, or  how long and how often consumers stay on a web page or use a website.

By definition, digital marketing is a brand or product promotion using different types of electronic media, and methods and channels that allow organizations to do real time analysis of marketing campaigns and quickly know what campaigns work. In the early days, digital marketers rely on computers connected to the Internet. Now there are more avenues to explore and utilize, including digital radio channels and television, electronic billboards, podcasts, mobile apps, mobile SMS and wireless text messaging.

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