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Is On-Page SEO Working? [Infographic]

If you’re a seasoned online marketing guy, I’m sure you’ve read a lot of “SEO is dead” kind of articles. There are over 330k results returned by Google if you search for this topic. It is a very old-school topic which has been under discussion for years! But is it really dead?

A recent study about all the on-page SEO factors we’ve been discussing for years has confirmed it. Google no longer rely on title tags, h1, meta descriptions etc to rank a page.

However, this doesn’t mean SEO is dead. It just evolved.

Search engine optimization has remained a mystery for most online marketers, and it often doesn’t bring the results they expect after applying so-called “best practice” on their website.

They also see other pages ranked on top for a specific keyword when the website doesn’t even apply “best practice”, further convincing them that SEO is dead.

An infographic made by GetClicks has just helped to summarize the findings of the research.

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How to Protect Marketing Companies from Unlawful Advertising Suits

The world of marketing is exciting. The job of a marketing firm is to make a product, brand, or service, irresistible to the general public. If a marketing team is marketing a widget, they want to make their widget look better, sound better, and appear more of a value, than any other widget on the market.

Marketing teams are creative. They push the line. They look for the new, unusual, and untapped method that will get their widget noticed. Their creations are unique and exciting, But, are they legal? Sometimes there is a fine line determining what is and is not legal regarding the marketing of your widget. Crossing that line, even inadvertently, results in unlawful advertising lawsuits, loss of money, and a bruised reputation. This is something marketing firms want to avoid at all cost.

Be Proactive

The law is an ever-changing field. It takes a skilled attorney with experience in the world of advertising laws to ensure your marketing plans are legal. You need a partnership with a legal expert to prevent you from making mistakes. Read more