Ileane Smith Interview

Marketing Eggspert Interview: Ms Ileane Smith

Welcome to our interview series, where we introduce you to marketers around the globe. Every few weeks, we’ll dive into best practices and tips from people who live and breathe marketing. To be considered for an upcoming interview, please contact sian@eggmarketingpr.com.

Tell us who you are and what you do?

I’m a digital media instructor and strategist which means that I teach people how to use tech and digital platforms to achieve their goals. Most of my trainings are in video or podcast format.

Coupon Marketing

Why Coupon Offers Are Good For Business [Infographic]

For some businesses, integrating coupons into a marketing strategy can be daunting. Knowing how to use coupons to reach their audience in an effective way, and how to turn deals into profit, can seem overwhelming. However, there are a number of reasons for businesses to use coupons. Chief among them? They drive sales.

According to Wikibuy, coupons, delivered properly, are a powerful advertisement for any company. They’ve collected a series of coupon metrics that demonstrates not only that coupons have value, but that a generation of shoppers is not making purchases without them.

Public Speaking

Marketing Eggspert Round-Up: Public Speaking

This week’s Marketing Eggspert concentrates on what a lot of people either dread, or cannot do: Public Speaking. I’ve collated posts with tips to overcome your fear of public speaking, podcastings, becoming a confident public speaker, some fun stuff about speaking in a foreign language (to you), top TED Talks speaker tips, book review, how to master the art of public speaking and more.

How Content Curation Can Save You Time And Money Today

When you’re searching the internet for help on how to boost SEO for your business, what’s the most frequent bit of advice? Let us guess: does it involve content? When it comes to improving your website’s rankings, content has a big part to play alongside high quality link building. And there’s a reason for that.

Jill Holtz Mykidstime Interview

Marketing Eggspert Interview: Jill Holtz of MyKidsTime.com

Welcome to our interview series, where we introduce you to marketers around the globe. Every few weeks, we’ll dive into best practices and tips from people who live and breathe marketing. To be considered for an upcoming interview, please contact sian@eggmarketingpr.com.

Tell us who you are and what you do.

I am Jill Holtz and I’m the co-founder of Mykidstime.com, an information website that helps give ideas to parents and helps brands connect with parents. I look after the strategy and marketing for our brand.

SEO Vs SMM

SEO Vs. SMM: What Makes Your Website More Searchable For Users?

Adjusting your website for Google’s search engine algorithms can be a tricky affair. The same can often be said about marketing your products and services on social media platforms such as Facebook, Instagram and LinkedIn.

Based on global population, the percentage of internet users is estimated to grow up to 53% by the year 2021. This is a huge potential market which you can tap into if you choose your advertisement tools correctly. With such a wide gap in between these marketing methods, content creators are frequently left confused as to how to move forward.

Freelancers

Marketing Eggspert Round-Up: Freelancers

Being a freelancer or hiring a freelancer can often not be that simple. I’ve collated some posts that may be able to help – hiring a freelancer, why now is good to be a freelancer, infographic guide, freelance job sites, how to manage freelancers, how to become a good freelancer and lots more.

How to Be a Kick-Ass #GirlBoss (or #BoyBoss)

I’m not sure why so many businesses — large and small — fall into the same patterns and processes…and then wonder why they don’t work. Meetings. Customer service scripts. Invoicing processes. All of these things can be dull as lead…but they don’t have to be.

Today I want to inspire you to think outside of the corporate box about how your business should be run. Remember: you’re the #GirlBoss or #BoyBoss. You aren’t beholden to how other companies do things. Make it your own! Set your own rules.

Ann Smarty Interview

Marketing Eggspert Interview: Ann Smarty of Viral Content Bee

Welcome to our interview series, where we introduce you to marketers around the globe. Every few weeks, we’ll dive into best practices and tips from people who live and breathe marketing. To be considered for an upcoming interview, please contact sian@eggmarketingpr.com.

Tell us who you are and what you do.

Not an easy question, surprisingly! I do a lot of things! I am Brand Manager at Internet Marketing Ninjas where I manage our blog, speak at conferences and provide expert (mostly content marketing) advice to our clients.

Google Ranking

How The Length Of Your Content Can Affect Your Google Ranking

In the fast-paced world of SEO and Google Ranking, people are competing to see who will earn that first place. They keep creating new content, all up to the standards that search engines set but it’s sometimes impossible to get higher in the rankings.

Experts keep researching the subject of Ranking and factors that affect it. It’s a fine science and no one knows for sure what exactly affects our ranking on Google – at least not entirely. And the other thing is that Google changes its algorithms all the time. So the ranking factors become not as important as they were before and vice versa.

Marketing Eggspert Round-Up: Analytics And How To Use Them

Marketing Eggspert Round-Up: Analytics and How to Use Them

Analytics are important for an business to succeed. Do you monitor yours? In this Marketing Eggpsert round-up we’ve collated posts on using analytics to drive lead generation, Google analytics goals, social media analytics, planning your content, building an analyitcs-centric organisation, business tools for 2019 and much more.

Facebook Ads

How to Get Your Facebook Ads to Convert into More Sales

Did you know that the number of daily active users on Facebook has surpassed 1.45 billion? This makes it the most popular social media network worldwide. And this massive audience on Facebook makes it an attractive platform for brands to advertise.

In fact, 93% of global marketers use it to promote their brands. No wonder that they generated ad revenue of $11.8 billion in the first quarter of this year alone.