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7 Almost-Effortless Ways to Engage with Mobile Marketing Automation

There are a lot of great ways to boost your mobile marketing, but if you’re short on time or personnel – or if you just want to work smarter, not harder – the very best thing you can do is learn a little more about mobile marketing automation. Not only does MMA software free you up to do some super important tasks only you can do, it also gives you more ways to engage with and learn from your audience. Sounds pretty win-win, right? Here are 7 ways you can make mobile marketing automation work for you.

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How to Create Effective Titles and Headlines

There are many creative elements that bloggers can add to their headlines to increase the number of clicks and reads they draw from social media. So many websites have fallen into the same clickbait pattern that it’s hard to stand out; however, there are lots of creative ways to express your brand and convey your message.

Pop culture references are always well-liked as long as they’re timely. The Chewbacca Mom took the internet by storm this past summer, but it is old news if you bring it up today. Make sure your team is able to act fast to take advantage of a trend instead of letting it fall behind. Another popular hook that draws users in is meme use. The internet in 2016 communicates through emojis, memes, and gifs, and while they might not always be appropriate in headlines, they are a fun way to attract attention or create relatable moments. Read more

Marketing Eggspert Round-Up: Content, Links, Guest Blogging, SEO & More

In this Marketing Eggspert round-up I have included articles about improving your writing skills, using listicles, images in your content, link diversity, content marketing, guest blogging, SEO mistakes, customer service advice and using stories for marketing and social media.

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