Skip to Content

10 Do’s And Don’ts Of Conducting Employee Background Checks For Marketing Professionals

As a marketing professional, your business relies on influencing consumer behavior and providing high-level guidance to your clients. To maintain credibility, it’s imperative that you hire dedicated, honest employees with the right skills and credentials.

Employee background checks are vital for verifying important information about prospective team members and for maximizing your chances of success. Nearly 7 in 10 organizations consider the process so fundamental that they conduct criminal background checks on all their job candidates.

As you begin background screenings on employees and prospective employees for your marketing company, consider these 10 do’s and don’ts.

10 Do's And Don’ts Of Conducting Employee Background Checks For Marketing Professionals Read more

3 Proven Ways to Make Online Payments Easier for Your Customers

The most effective marketing campaigns and most beautifully designed websites can be instantly undone by one thing: Cart abandonment. Simply put, if your customers aren’t making it through the checkout, they might as well not be there. Cart abandonment has a myriad of causes but there’s one that’s more interesting to us than any other: Payments.

If your checkout is a friction-free delight, your customers will glide through the process. However, if your checkout is a convoluted mess, they’ll leave and never return.

In this blog, I’m going to look at three ways you can streamline your online payments and make your checkout process a nicer experience.

3 Proven Ways to Make Online Payments Easier for Your Customers Read more

5 Marketing Tips for Women to Succeed in Business

To get success in business, one must follow some tips or strategies that will help as a ladder to rise in the field of business. The same is for women; they need to apply some tips and marketing strategies that will lead them to achieve the eCommerce platform for their business. So let us discuss some of the important tips:

5 Marketing Tips for Women to Succeed in Business Read more

5 Simple Marketing Tips for Small Businesses

It’s easy to want to go all out when marketing your small business. The bigger, the better, in terms of launching your small business with an awesome start from advertising, right?

Wrong. Going too big, too fast, and too expensive in the beginning is a sure way to make your small business fail. Instead, focus on the small, simple – and even free – ways to market a business. Utilize tools that cost little to no money to get your business noticed without spending beyond your means.

5 Simple Marketing Tips for Small Businesses Read more