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Five Steps to Increasing Customer Loyalty

Why Customer Loyalty is Important In a study detailed by the Harvard Business Review, it has been shown that improving customer loyalty by just 5% can have profits soaring by up to 95%. In fact, the efforts marketing teams make…

6 Ways Social Media Can Help Build Customer Loyalty

In the digital age the emergence of social media has opened up various opportunities and possibilities for businesses to expand their operations and to boost their growth. Many businesses have harnessed the power of websites and social media in order…

3 Proven Customer Loyalty Tactics

Customer loyalty programs are often overlooked, but with the right delivery, loyalty programs can go a long way. Through the use of referral programs, cash incentives, rewards and discounts programs, customers are bound to flock to businesses that are the most loyal to their customers.

Lessons In Customer Loyalty From 3 Successful Businesses

Whether you’re a local mom-and-pop shop or an international business, there’s a common thread that your business relies on: loyal customers. A happy customer is one that will bring you business again and again, and cut down on your own efforts to attract new business, since they’re usually willing to refer their friends to you.

Marketing Eggspert Round-Up: Customer Service

Customer Service is a very important factor of your business and it cannot be overlooked or you’ll lose customers very quickly. In this Marketing Eggspert round-up I’ve included posts discussing online customer service, branding, customer service rules, video, remote service…

How to Manage Dissatisfied Customers

Customer complaints can be a valuable and inexpensive source of information. Not all dissatisfied customers express their dissatisfaction. The smallest business receives complaints at one stage or another and how to deal with them matters. Turn the customer feedback and…

9 Ways to Make Your Customers Happy [Infographic]

One of the great advantages of running a small business is that you are never too far removed from your customers. While the department heads of big corporations make big decisions based on second-hand insights and assumptions, the small business…
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