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Marketing Eggspert Round-Up: Press Releases

Marketing Eggspert Round-Up: Press Releases

Egg Marketing is an expert on Press Releases. Here I’ve collated the following posts on marketing with Press Releases — what you are doing wrong, a modern press release, how to write killer press releases, templates and examples, DIY press releases and much more.

From the Journalist’s Mouth: 5 Things You’re Doing Wrong With Press Releases — I asked a selection of journalists what they thought of press releases. Their responses make it pretty clear where many businesses are missing the mark, and lay a clear plan for how we can improve. Marketing Eggspert Blog

How to Use the Modern Press Release — A great press release is not something that prompts a journalist to write an article; rather, a great press release is published as an article. While that may be an abstraction outside of the most time-strapped of reporters, many times the better your press release, the more of it ends up verbatim in the resulting article. Copyblogger

[EBOOK] Everything You Need to Write Killer Press Releases — If you’re looking for help with PR, we have several PR and press release ebooks and templates that can help you with your public relations. Marketing Eggspert Blog

3 Templates for Writing the Best Press Release — All businesses can benefit from the right press release distribution system. It is fairly inexpensive to tell your story or share a unique idea with your target audience. Outbrain

3 Reasons You Can’t Ignore Press Releases as Part of Your Marketing Strategy — It seems like Google is slapping down every marketing technique professionals like me have been using for years, all in the space of a few months. Press releases, says Google, aren’t appropriate tools for getting backlinks and using keywords. Marketing Eggspert Blog

Top 40 Press Release Examples from the Pros — While writing a good press release is more of an art than a science, there are some tried and true strategies that work. FitSmallBusiness

DIY Press Releases: Your Guide to Becoming Your Own PR Consultant Kindle Version Released — You know the value of a press release, but you don’t have the budget to hire a PR firm. This book teaches you step-by-step how to write great press releases. Marketing Eggspert Blog

How to Write a Press Release — One of the most crucial updates to make to your PR strategy is to think of press releases as an opportunity to connect to the audiences you care about — including, but not limited to, reporters. Hubspot

Happy Marketing

Sian Phillips, Content Editor

Sian Phillips

Sian Phillips is the Content Editor of The Marketing Eggspert. Being an experienced proofreader and also qualified accountant, one of Sian’s many skills includes attention to detail for words and numbers. See more about Sian's editing and proofreading services on her website.

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