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Marketing Eggspert Round-Up: Copywriting

Marketing Eggspert Round-Up: Copywriting

We know a lot about Copywriting here at Egg Marketing so it was easy to put together a compilation of posts for you here. These articles about copywriting include why to hire a professional content writer, powerful copywriting secrets, psychology-based copywriting hacks, writing strategies for those that say they can’t write, copywriting mistakes, how to earn money copywriting, why it doesn’t pay to be cheap and characteristics of a brilliant copywriter.

9 Reasons to Invest in a Professional Content Writer in 2018 — Do you really think writing your own content is the best way to reach your audience? If you’re not skilled at writing — or just don’t enjoy it — that will come off in how your brand is portrayed to potential business. Marketing Eggpsert Blog

3 Powerful Copywriting Secrets To Make You A Better Blogger — It’s the one quick thing that can make your blog successful, but not many people know how to use copywriting in their content to convert or persuade. So, to get you in the persuasive mindset, let’s look at three copywriting secrets to help turn any blogger into a writing rockstar. Blogging Wizard

5 Psychology-Based Copywriting Hacks for Your Next Email Marketing Campaign — By molding your message to appeal to human behavior you can improve your ability to attract and retain the attention of your readers, and inspire them to act. Put psychology to work by using the following copywriting hacks. Marketing Eggspert Blog

8 Writing Strategies for People Who Say They Can’t Write — Hate writing? You’re not alone. Here are top tips from writing professionals on how to break through the paralysis and start to put words on the page. Entrepreneur

5 Copywriting Mistakes You’re Probably Making (and How to Fix Them) — It’s time to stop taking copy for granted and be sure you aren’t making some major mistakes. Marketing Eggspert Blog

Copywriting 101: How to Earn Money By Writing for Businesses — Most writing for business used to be print work; now the emphasis has shifted to web. 
Though most copywriters do both, it’s important to recognize that they draw on different skills and styles. Jane Friedman

Why It Never Pays to be Cheap about Copywriting — Why do businesses devalue their reputation so much they’d pay less than minimum wage for the copy that is supposed to draw in clients? Marketing Eggspert Blog

7 Characteristics of Brilliant Copywriting — Good copy increases conversion rates, leaves a positive and memorable impression on readers and places you at an advantage to your competitors. You may know brilliant copy when you read it, but what rubric can you use to build towards a better skill set? PR Daily

Happy Marketing

Sian Phillips, Content Editor

Sian Phillips

Sian Phillips is the Content Editor of The Marketing Eggspert. Being an experienced proofreader and also qualified accountant, one of Sian’s many skills includes attention to detail for words and numbers. See more about Sian's editing and proofreading services on her website.

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