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On Losing a Great Employee

One of the biggest headaches for any business owner — but particularly a micropreneur, who does the bulk of the work but may have a freelancer or two — is finding and keeping good talent. I’ve worked with a dozen freelance writers over the past 13 years with Egg, and I know how hard it is to find not only talented writers but also people who are reliable and willing to work with me for years.

Ileane Smith Interview

Marketing Eggspert Interview: Ms Ileane Smith

Welcome to our interview series, where we introduce you to marketers around the globe. Every few weeks, we’ll dive into best practices and tips from people who live and breathe marketing. To be considered for an upcoming interview, please contact sian@eggmarketingpr.com.

Tell us who you are and what you do?

I’m a digital media instructor and strategist which means that I teach people how to use tech and digital platforms to achieve their goals. Most of my trainings are in video or podcast format.

Public Speaking

Marketing Eggspert Round-Up: Public Speaking

This week’s Marketing Eggspert concentrates on what a lot of people either dread, or cannot do: Public Speaking. I’ve collated posts with tips to overcome your fear of public speaking, podcastings, becoming a confident public speaker, some fun stuff about speaking in a foreign language (to you), top TED Talks speaker tips, book review, how to master the art of public speaking and more.

Jill Holtz Mykidstime Interview

Marketing Eggspert Interview: Jill Holtz of MyKidsTime.com

Welcome to our interview series, where we introduce you to marketers around the globe. Every few weeks, we’ll dive into best practices and tips from people who live and breathe marketing. To be considered for an upcoming interview, please contact sian@eggmarketingpr.com.

Tell us who you are and what you do.

I am Jill Holtz and I’m the co-founder of Mykidstime.com, an information website that helps give ideas to parents and helps brands connect with parents. I look after the strategy and marketing for our brand.

Freelancers

Marketing Eggspert Round-Up: Freelancers

Being a freelancer or hiring a freelancer can often not be that simple. I’ve collated some posts that may be able to help – hiring a freelancer, why now is good to be a freelancer, infographic guide, freelance job sites, how to manage freelancers, how to become a good freelancer and lots more.

How to Be a Kick-Ass #GirlBoss (or #BoyBoss)

I’m not sure why so many businesses — large and small — fall into the same patterns and processes…and then wonder why they don’t work. Meetings. Customer service scripts. Invoicing processes. All of these things can be dull as lead…but they don’t have to be.

Today I want to inspire you to think outside of the corporate box about how your business should be run. Remember: you’re the #GirlBoss or #BoyBoss. You aren’t beholden to how other companies do things. Make it your own! Set your own rules.

Ann Smarty Interview

Marketing Eggspert Interview: Ann Smarty of Viral Content Bee

Welcome to our interview series, where we introduce you to marketers around the globe. Every few weeks, we’ll dive into best practices and tips from people who live and breathe marketing. To be considered for an upcoming interview, please contact sian@eggmarketingpr.com.

Tell us who you are and what you do.

Not an easy question, surprisingly! I do a lot of things! I am Brand Manager at Internet Marketing Ninjas where I manage our blog, speak at conferences and provide expert (mostly content marketing) advice to our clients.

Marketing Eggspert Interview_ Adam Connell Of Blogging Wizard

Marketing Eggspert Interview: Adam Connell of Blogging Wizard

Welcome to our interview series, where we introduce you to marketers around the globe. Every few weeks, we’ll dive into best practices and tips from people who live and breathe marketing. To be considered for an upcoming interview, please contact sian@eggmarketingpr.com.

Tell us who you are and what you do.

Hey there! I’m Adam Connell – a marketer from the UK. I come from a digital agency background, where I specialized in SEO and content marketing.

Now, I run several online publications, including:

  • Blogging Wizard – Where we help bloggers get started, and grow an audience.
  • Funnel Overload – Where we share advice to help small businesses get more customers.
Marketing Eggspert Round-Up: Networking Online & Offline

Marketing Eggspert Round-Up: Networking Online & Offline

Networking is important to any business or entrepreneur that wants to succeed. In this Marketing Eggspert round-up we have collated posts about business networking, LinkedIn networking, social networks, best practices for  online networking on Facebook, hosting a networking event and much more.

Marketing Eggspert Interview Ian Cleary Of RazorSocial

Marketing Eggspert Interview: Ian Cleary of RazorSocial

Welcome to our interview series, where we introduce you to marketers around the globe. Every few weeks, we’ll dive into best practices and tips from people who live and breathe marketing. To be considered for an upcoming interview, please contact sian@eggmarketingpr.com.

Tell us who you are and what you do.

I’m Ian Cleary, the founder of RazorSocial and we provide Digital Marketing consultancy and training services. I have extensive experience in technology so we often help companies in the technical areas of marketing. I also am a regularly keynote speaker at conferences around the world and I’m currently in Russia writing this because I’m speaking here!

Gift Of Time

Happy Birthday to Me. On Giving Yourself the Gift of Time

Hi there folks. Rather than talking about content marketing this month, I wanted to veer off subject slightly and take more of an entrepreneurial and work/life balance slant this post. I want to talk about the importance of giving yourself the gift of time.

My birthday is in two days. I’ll be 41 (shout out to my editor, Sian, who also celebrated a birthday this month! We’re a bunch of Libras!). I won’t be working on my birthday because: BIRTHDAY! And the best gift I’m giving myself is that gift of time.

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