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Here’s Why Guest Blogging Will Take Your Business Places

Carol Tice built a blog from zero to almost 12,000 readers through guest blogging and posting valuable content. She admits that in the beginning, nobody cared about what she had to say, but she stayed persistent and the results showed gradually. She went ahead to write an award-winning book “Make a Living Writing” and founded the ‘Freelancers Writer’s Den’.

Guest blogging is an easy, low-cost and effective way to market your business. It does take some time to prepare a good post, but pays off well. You can easily spread the word about your business out there and spread awareness about your niche at the same time.

The thing which sets guest blogging apart from other marketing methods is its educational value. Well-informed business owners take time out to teach people something from their experience and it makes the community learn something new. In exchange, these writers get links back to their sites and build a reputation for themselves over time.

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How to Fail at Guest Blogging: Please Stop Making These Blogger Mistakes

You would think that guest bloggers have this down by now, but there are still many things they do that drive me up a wall. I have been a guest blogger on many websites and also received guest post pitches from writers. At this point, I can’t help but scratch my head at some of the things bloggers are still getting wrong.

You don’t need to be perfect, but you do need to know the basics. If you don’t, you will likely get your guest post pitch rejected before you even get a chance to showcase your expertise. You will also need to nail your presentation once you have a pitch accepted. Getting accepted to post an article and then not delivering quality is worse than having a crappy guest post pitch.

If you want to be successful at guest blogging, here are four things you need to stop doing immediately.

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Marketing Eggspert Round-Up: Content, Links, Guest Blogging, SEO & More

In this Marketing Eggspert round-up I have included articles about improving your writing skills, using listicles, images in your content, link diversity, content marketing, guest blogging, SEO mistakes, customer service advice and using stories for marketing and social media.

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My Super Efficient Way to Track Guest Blogging Opportunities

I manage guest blogging opportunities for several clients, and it can be a challenge to keep up with which topic I’ve pitched for them, and where. Because most blog sites don’t respond right away — or even publish within weeks of my submitting an article — it can easily become a logistical nightmare keeping up with it.

 

Like Goldilocks and the Three Bears

Last year, I resolved to find software that would help me track which articles I’d submitted, which editors showed interest in, and when and where the articles were published. I started off trying editorial calendars like Kapost and CoSchedule, but what I needed was less of a calendar and more of a tracking system. Plus, some of the calendars I looked at were $20+ a month, and I can’t justify the cost if the software doesn’t do exactly what I need.

So, like Goldilocks working her way through the porridge, I continued on my search.

My Super Efficient Way to Track Guest Blogging Opportunities

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