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Marketing Eggspert Round-Up: Blogging, Youtube, Headlines & More

In this Marketing Eggspert monthly round-up we include posts regarding article promotion strategies, improving your SEO on your blog, media relations, long-tail SEO in content, blogging for your business, how to get more views on Youtube, writing great headlines, new title tag guidelines and how to get your guest-posting pitch rejected.

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Five Reasons Why Every Small Business Website Needs A Blog

To many business owners, regular blogging may seem more like a dalliance than a business activity. After all, aren’t blogs simply a place that writers gush about what is going on in their lives? The truth is quite different.

Good blogs on a small business website provide a crucial component that helps soft-sell your business. Today’s customers need to be sold, not only on your products and services but on your business as a whole.

Here are five reasons why every small business website needs a blog if they plan on growing their small business.

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Broaden the Audience of Your Blog Using These Tips

In today’s world, keeping a freshly-updated blog is a major component in any business’s content marketing strategy. It’s an easy way to gain search engine optimization perks, establish yourself as an industry leader, and increase brand awareness.

What isn’t so easy is getting your blog in front of a large number of eyes. After all, millions of blogs are published online every single day, making it quite difficult for most postings to stand out among the wave of new articles being produced.

The good news is that the success of your blog is not solely left up to fate or chance; there are steps you can take to broaden your audience and create a heftier impact with your content marketing strategy. To help you out, here’s some advice on how to build your readership and gain the results you want.

Broaden the Audience of Your Blog Using These Tips

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