Free isn’t always better, but when I do find a free resource that actually delivers value, I want to pass it along. Here are 10 fabulous and free small business marketing ebooks on all manners of marketing that you should download right now.
1. Capturing Competitive Advantage: Using Insights to Tame the Strategic Planning Beast
from Insights in Marketing
When it comes to laying out successful marketing objectives for a business, many of us flounder. This free eBook helps marketers and business owners capture a competitive advantage by learning to understand and identify their target consumers needs. The eBook also covers the entire strategic planning process and offers game plans for various scenarios.
from Content Marketing Institute
Get inspired with tons of fresh examples of how brands are using blogs, social media, videos, websites, magazines, and more to provide resources to their audiences. This free ebook also includes ample tips and tricks to implement in your own content marketing plan.
3. Facebook Content Marketing for Businesses
If you’re stumped at how to reach your audience on Facebook without annoying them, read this ebook. It walks you through identifying your target market, scheduling the right kinds of content to engage them, and analyzing your results with Insights.
Just like all HubSpot freebies, this one’s chock-full of hands-on info you can put to use immediately. If you’re not design-inclined, you’ll reap many benefits from the tips on creating visual content and ensuring that your visual branding is hitting the mark with your audience.
People don’t believe me that you don’t have to be a stellar writer to write great copy. It’s just a matter of knowing some stylistic hints, many of which are provided in this free ebook. Note: you do have to sign up as a free member to access this and many other useful ebooks on the site.
What other free small business marketing ebooks have you read and would recommend?